Recruitment selaction process of officers Essay Example | Topics and Well Written Essays - 500 words

Recruitment selaction process of officers - Essay Example Most police departments for instance require a certain level of education attainments to qualify for the recruitment process. More than four of every five police departments in the US, demand for a high school diploma, with at least 15 per cent of others requiring a minimum level of college training, and preferably a two year course work, with only about 1% requires that the participants have at least a four year college degree (National Institute of Justice & United States, 2005). Physical traits that include height and weight which have previously been quite crucial trait required for the selection process have been dropped or relaxed in favor of women who would have the urge to join the force. The levels of education it is assumed is essential for the next level of the recruitment process which involves a written examination. The examination is basically set to gauge the some degree of skills necessary for the making of a competent officer. Some of these skills include: map reading, decision making skills, reading abilities, report writing and written communications skills and skills that tests ones intelligence quotient (I.Q). The background of the person to be recruited is also important to shield individuals with questionable characters from gaining access to join the police force; a polygraph may be used to ascertain the truthfulness of the answers provided for most of the questions asked. A physical ability test that gauges the endurance levels of those who wish to join is also important as the police are subjected to intense conditions in the day to day work life. A polygraph may also be required to further ascertain or gauge the level of truthfulness in the answers provided by the respective candidates. A psychological and medical examinations is also important to rule out the possibility of recruiting individuals who are sick and thus unfavorable and enabling the recruitment of individuals with sound minds. Each and every state in

Tele Health And Tele Care Health Health And Social Care Essay

Tele Health And Tele Care Health Health And Social Care Essay Telehealth and Telecare are both advocated as a means of delivering social health and services effectively and economically in peoples home. By using these two technologies, monitoring activities and safety, providing virtual home visiting, and activating reminder system can be done quickly. Therefore, most of the consumers are elderly people .This paper compares Telehealth and Telecare technologies and highlights the popularity of each technology. The literature review of the paper has focused on defining each technology and looking to the users satisfaction from each technology. The SWOT analysis has been used to demonstrate the strength, weakness, opportunities and threats of each technology. To find the popularity of each technology some questionnaire forms has been used which distributed between 40 elderly people of Toronto by random. The results show that people between ages 66-75 are the highest consumers of telehealth and telecare and more satisfied. The overall analysis show ed that telecare satisfaction percentage is higher than telehealth satisfaction percentage however it is recommended for more advertisement for telecare products due to facing lots of people who were unfamiliar with telecare products. Future recommended research is an investigation on elderly and telehealth and telecare technology and focusing on telecare and telehealth interactions and requirements. INTRODUCTION 1.1- Introduction During the past few years there have been growths in possibilities of technical developments in smart environments. Developing the life quality for young, elderly and disabled people has become more and more vital task for todays societies all around the world. What is a smart home? According to the (Smart home, 2009) The terms smart homes, intelligent homes, home networking have been used for more than a decade to introduce the concept of networking devices and equipment in the house. According to the Smart Homes Association the best definition of smart home technology is: the integration of technology and services through home networking for a better quality of living Other terms that are related to smart homes are aware house changeable home, attentive house and ambient intelligence These terms are used to emphasize that the home environment should be able to respond and modify itself continuously according to its diverse residents and their changeable needs According to (Allen, 2001) Assistive technologies (AT) which can be known as a branch of Smart homes is applied to any kind of system or device, which has been designed to help disabled or elderly to overcome their individual disabilities. In other word Assistive technologies are broad range of devices and services that are designed to increase the functional abilities of disabled people. Assistive technology enables disabled and elderly people to become independent and participate more actively in their daily life. Telecare and Telehealth are two effective extensions of smart home technology as the concern is to use of technology to monitor the health of the users. Both telecare and telehealth systems rely on telephone lines or broadband internet as means of transferring information from the source which can be house to the receiver who maybe a doctor or a nurse. 1.2 -Background Telehealth, which is a part of information and communication technologies introduced for delivering health care services and it is considered as a way to answer lots of essential changing in healthcare systems in current years. Many of telehealth projects are taking place to targeting countryside and remote the population. So far, different kinds of telehealth applications have been implemented in developing countries and have shown the outcomes. However telehealth technologies have increased the availability of technology and telecommunication around the world. As (Gagnon et al , 2006) argue in their research, the execution of telehealth still faces major barriers, typically barriers related to structural, organizational and finally professional imperatives. Furthermore the structural barriers related to licensure, information technology developments and settlement of telehealth. Also, issues about health care organizations are also important to ensure the telehealth adoption. More over the adoption of telehealth technology by an individual is considered to be difficult which is determined by a large set of physical factors. According to (Perry et al, 2009) Telecare also is a part of telecommunication and technology which can provide care and support people in their homes. There are three kinds of people who can benefit most from telecare service, elderly people, disabled and those with mobility impairments. The use of this technology is determined to reduce the inappropriate or unnecessary admissions to the hospital especially for falls or any kind of accidents at home. To increase the benefits of telecare, it is necessary to know the opinion of the users about this technology. As (Crump, 2010) discusses, telecare services provide opportunities for technology to replace people in some roles. Although it is a rapid and effective technology for supporting services but it is necessary to have some training before using this technology. In other word this technology can be useful only if you know how to use it correctly otherwise it could be harmful. According to Nation health executive (NHE, 2006), by increasing an ageing population and prevalence of chronic disease a challenge for the management and integration of health care is growing. The need for new care models and new technologies for long term illness is more visible and clinical partnerships and networks supports the care strategies within home Environment. Therefore emerging telecare and telehealth have the potential to enable long term medical care in peoples own homes. Many studies indicate that telecare and telehealth technology has a positive effect on the clinical outcomes, user independencies, reduction in emergency visits and lower admission to hospital. However there is a lack of evidence to execute that these two technologies are cost effective-whilst there is a belief about assistive technologies exists that they should help to reduce costs in long terms and supports for faced problems. 1.3- Research The main focus of this research is to comparing telecare and telehealth and their consequences in medical business. The aim of this paper is to find out the popularity of these two technologies between elderly and finding their good and bad consequences on people, society and business. According to ( Sixsmith ,2000) Many people in the field trial reported enhanced feelings of safety and security, which could help to stimulate independence and help them to remain living in their own homes The monitoring system increased the care choices available to elderly people and supported and enhanced the cares role Technical perspective of telehealth and telecare concerns the use and development of ICT based systems. The marketplace of these technologies continues to see rapid developments. Therefore telecare and telehealth can make a real difference to the lives of elderly and disabled people. In this research the author is going to define telehealth and telecare separately and talking about the advantages and disadvantages of each of these two technologies as well as cost analysis of them due to the several studies over the years executes that these two systems achieved a considerable cost saving. Furthermore telecare and telehealth satisfaction is going to evaluate. 1.4- Research Aim and objectives The major significance of this study is to probe deeply in to the comments and analysis of several authors conducting their research in the subject of telecare and telehealth, to identify evidence of advantage or flaws and weaknesses that may or may not exist in the present exploitation of the services and related devices technology as well as evaluating the comments of elderly about telecare and telehealth, and finally evaluating the telecare and telehealth satisfaction between elderly. Therefore, the major objectives of these investigations are: * To provide necessary response to questions arising from the comparisons between telecare and telehealth. * To evaluate the popularity of telecare and telehealth between elderly and possible flow that may or may not exist in the present use of telecare and telehealth * To criticize and analyze the results. * To make some recommendation for future development of telecare and telehealth REVIEW OF LITERATURE Telecare and Telehealth ; as a part of the collection smart home play a major role in the comfort and quality of life of all people. This role is even more important when these technologies and services are contributed to a special group called elderly. (BBC news, 2008) produces program about chronic disease patients and elderly to use telehealth and telecare products at home and monitor their health by mobile phones. As declared in (BBC , 2008) Patients with high blood pressure and chronic lung disease will be initially recruited to test new technology that allows them to measure their blood pressure,and oxygen levels at homeThe readings will be sent via mobile phone into a central computer and collated into an online health record that can be accessed by both the patient and their GP. As BBC announced ; it is expected that project of telehealth and telecare to be expanded between 1500 patients by 2012. However the question is that how well do elderly people know these products? 2.2 -What is meant by Telehealth? As American (telecare, 2009) argues Telehealth is a revolutionary medical tool that affordably expands and improves health care services for patients regardless of age, race, gender or economic status Generally Elderly patients living in remote areas and individuals suffering from a chronic disease are best suited for telehealth services In another word telehealth plays an integral role in the management of long-term conditions. As healthcare professionals begin their health services from pilot to mainstream provision your telehealth partner must help you step by step to go through the transition. These services are usually provided when a Tunstall telehealth projects is started. Tunstall is a founder member of the continua health Alliance. Their policy of ongoing development means that products specification and appearance could change without prior notice. In general, telehealth is general term that includes many various activities. Many of components of telehealth integrated have been presented in the Telehealth Pyramid (figure 2.1). Figure 2.2.1 The Telehealth pyramid, ( Elford , 2004) Although all parts of the pyramid should be coordinated to gain the best result, each section could exist independently. On the basis of past successful telehealth experience, the components of telehealth should be placed in one physical center. In Figure 2.2.1 which has illustrated Telehealth levels in Health care system of USA, various parts of the pyramid will be delineated from the bottom to top. The size of each section could hardly present the number of people involved. The base section is 1-800 health call center. This center is active day and night for 24 hours, 7 days a week. The staff working in this section includes: health professionals, for most parts nurses. When clients call in , the staff would respond major health questions, assist patients with minor health problems and if needed guide the patient to the proper healthcare resource. The next layer (Medical Data and Telemetry call center). Has been set up similar to 1-800 call center, however in spite of receiving telephone calls, would also receive telemetry and medical information such as: blood pressure, EKG, Blood sugar and other types of blood chemistry, weight and pulmonary function test. This information could be sent on a daily basis or upon urgent request. The next section, Internet Health Information and Education provides health information websites for healthcare professional and patients. The patients website includes information on different topics, response to common health questions to choice of e-mailing a health professional on a special health problem, chatting with groups for the patients with special conditions. The health professional website has more complete information for various health conditions and provides access to the health education endeavors. The Tele-education layer is using all the telecommunication technologies and information to provide health education for both patient and health professionals. Some of the website functions of the former level could be used in this section. According to (Elford ,2004) The next layer includes Teleconsultation, Telenursing and Telehome care. Teleconsultation is defined as the provision of any medical services occurring between physician and patient such as: Telepsychiatry, Teledermotology, and Tele ENT All activities mentioned involve a health professional providing a health service a patient. Finally the last layer of pyramid (administrative center, research unit and training center) includes a number of key components that are crucial for the proper operation and long term maintenance of the telehealth. This center would manage and coordinate the following endeavors: a research unit will help in the design implementation and evaluation of telehealth project s and could also be involve d in technical test projects or evaluation. At last, a curriculum in Telehealth and a place for hands on training could be providing for the students. ( Elford ,2004) believes that Professionals (physicians, nurses, technicians) can also take non-credit courses could also take non-credit courses for education or training. Some organizations such as (Department of National Defense) contracting the training center, could provide health training to their personnel. Whilst the telehealth pyramid of NHS (national health center) , which belongs to the UK , shows using telehealth at three levels. Looking through the pyramid from bottom to top will show that 70 -80 % of the population are supported self-care which is possible by web based- tools, and self monitoring. At the second level which is high risk disease, some home monitoring is possible but the availability of doctors and nurses are necessary at this case. And finally at the third level of the NHS telehealth pyramid , because of the highly complex case management , home monitoring of patient, using assistive technology and computerized decision support system can be using all together. Figure 2.2.2 , NHS Pyramid , (Procter , Azarmina , 2007) Telehealth can connect people with one another and by various health organizations as follow: * Wireless mobile devices According to (Hinz ,2010), wireless mobile devices in this study will only be utilized in the context of healthcare. these devices include: consumer mobile phones, medical devices that work in the next generation of consumer mobile phone, and medical devices operates within a home premise and can transmit information through land-line , mobile phone or internet. * Basic mobile phones According to Hinz ,(2010) over the last ten years, the most accepted technology in day to day communication is the mobile phone. Even the most outdated mobile phone can make and receive both calls and text-messages .text messages and specially 3G mobile internets is a suitable media for the health system when we try to connect to patients. Also the appointment reminder alert is a very valuable tool. * Remote care clinical devices (Remote medical care, 2010) argues that In relation to vital signs, medical devices are different in size and complexity and the interaction with ill people. Many of these medical devices have software that could operate as a PC and mobile phone. High performance semiconductor chips which are highly integrated will expand personal medical devices. Whether these devices are a blood glucose meter, digital blood pressure meter, blood gas meter, digital plus/heart rate monitor or a digital thermometer are five system level blocks that are common for each device: * Power battery management * Data processing and control * Amplification and A/D conversation of the sensor input * Some type of Display * The sensor element(s) itself These devices are controlled by a handle, which are activated by battery power and using different biosensors and take measurements. The real performance topology of these blocks is quite different with the sensing, processing and information display demands of the type of meter and the chronic condition it measures. 2.2.1 -Telehealth satisfaction As (Ellis,2009) argued patient satisfaction influences on patients values and expectations from telehealth services therefore by measuring telehealth satisfaction more information and more positive and negative affect will be gained. On the other hand according (Ellis, 2009) the researches on patients satisfaction about quality of interactions and telehealth services are pretty low therefore there is more requires going in depth of this topic. According to the (Clinical evaluation, 2008) which evaluated the telehealth satisfaction from different aspects, most of the users of telehealth were between the ages of 65 to 80. The Pie chart in appendix 2 shows the age dividing in detail. The overall satisfaction level with Telehealth experience shows that 85 % of the users are very satisfied from this technology where only 15 % were satisfied and no one were not satisfied of it. The details of users satisfaction is shown in the pie chart in appendix 3. On the other hand the evaluation shows only 5% of people were disagree about the cost saving of Telehealth whilst 95% were agree about the cost saving. Appendix 4 shows the pie chart of the agreement and disagreement. 2.2.2 Consequences of Telehealth for the patients * Immediate utilization of care specifically for the patient who live in rural environments. * Patients receive care and health from a distance and do not have to go to doctors office to receive attention from their health provider. * Early detection to reduce emergency room visits and hospitalizations * To discharge early from hospital * Patient and family can have access to care from the comfort of their home. * Patients anxiety is reduced. * Increased conformity and ownership to their individual health care plan * Old patients can stay independent rather than going in to assisted living situation * Patients feel thesaurus to take part in their care program. * Increased patients satisfaction in received care In general Telehealth is a very effective tool to handle patients that need the most care and attract the most cost, especially patients with chronic and terminal conditions. The following patient conditions were successful with Telehealth program: 1- Chronic disease which includes: * HIV Aids * Cancer * Asthma * Diabetes * Congestive heart failure 2- Elderly patient cares which includes: * Post stroke * Therapies * Post operative states * Medical compliance 3- General care which includes * High risk pregnancy * Wound care The Telehealth advantage for healthcare providers, administrators and institutions are: * It can improve quality of care and clinical outcome * It can increase productivity for healthcare provider * It is a cost saving method that can advance profitability and business growth There are also some other advantages for doctors and nurses can schedule for patient visits without leaving the office. In this way productivity of the number of patients that can be visited per day could increase. Clinicians can expand their office geographically. Patients can be visited regularly. Healthcare will be able to spend more time with patients and can monitor and regulate their patients care better. Healthcare providers have the advantage of attracting managed care contracts and also will be able to manage cost effective service. (Darkins and Cary, 2000) believe that since healthcare expenses are rising, providers while maintaining good quality care and patients satisfaction .lower their costs. The related technologies help providers to produce their own effective healthcare by maximizing their human and capital resource. 2.3 -What is meant by Telecare? Telecare is to monitor a patients real-time emergencies and his life style changes from a distance in order to manage the risks associated with independent living. Telecare is needed since: As (Camarinha-Matos, Afsarmanesh, 2004) argue It is a highly flexible tool which can be employed by the needs of new users. This technology can be utilized in learning disabilities, physical disabilities and mental health. Telecare can contribute to independent living and quality of life for people and their family significantly. (Tunstall , 2007) believes that The major activity of Telecare services is to manage Telecare assets more effective to guarantee that service remain more productive. According to (Tunestall ,2007) Telecare overlay has been developed to allow the effective implementation of radio Telecare sensors into supported housing communities It enables the monitoring of wandering and bed occupancy as well as environmental issues such as smoke, flood and gas within a sheltered setting (Tunstall, 2007) also argues that the telecare overlay system includes a telecare manager unit and a radio receiver, this equipment is added to the existing communicable vision system and enables staff using a variety of sensors receive alarm calls. These receivers are located around scheme. When a receiver receives the radio signals of a sensor, it will be forwarded to the communicational vision system and then raises the alarm call on the handset carried by onsite staff. Therefore, the onsite staff will be able to talk to the resident. The system can alternately sound on alarm at the responding center. According to James Buckley, the chief executive officer of Telecare times in (Tunstall , 2007) , Telecare will make the cares able to go back to their work, will promote these services to more number of audience, and support people who have learning disabilities. In another word Telecare describes any services that bring health and social care directly to a user, generally in their homes, supported by information and communication technology. It covers social alarms, lifestyle monitoring and Telehealth (remote monitoring of UTIA signs) for diagnosis, assessment and prevention. Telecare covers a wide range of equipment (detectors, monitors alarms, pendants and etc) and also services for monitoring call centers and response. ( Camarinha-Matos , Afsarmanesh ,2004) believes that In the UK Telecare alarms acts as a mediator through call center, however in the US you are able to purchase devices that connects directly to emergency response services. The sample lists of Telecare devices are include: * Safety confirmation phones * Movement /non-movement sensors * Fire/smoke alarms * Food / water alarms * Window/door sensor * Bed/ chair occupancy sensor * Falls sensor * Wrist worn wellbeing monitors * Automatic lighting sensor * Carbon monoxide sensor * Temperature range sensor * Medication reminder sensor 1- Devices for predicting problem: This prediction depends on software that receives signals from sensor and analyses the frequency and severity of monitored event such as minor falls. 2- Devices that reduce the chance if problems occurring: For example a bad sensor can prevent falls by turning a light on when a person gets out of bed. This helps because does not need to move around and search for the light switch in the dark room. if the person does not return to bed it can raise an alarm. If the helps received quickly, problems do not rise. 3- Devices that mitigate harm These devices send an alert signal to a call center, therefore, a help can arrive quickly before harm is done .an extreme temperature device is activated when the temperature rises quickly or reaches a low point . 4- Personal safety confirmation: (Camarinha-Matos , Afsarmanesh ,2004) argues that The owner of this phone based device pushes a bottom on an agreed time everyday to inform the call center that they are well and alive. This considered as an alternative for independent people who are not interested in wearing a pendant alarm button or those who may fall and become unconscious and cannot pull an alert themselves. 2.3.1- Telecare satisfaction There were two types of telecare units that were developed. One of them is based on pc setup and video conferencing and another one off- the- shelf video conferencing units. According to (Guillen et al , 2002) there is high satisfaction for the patients who used telecare devices also the medical staff were satisfied due to the improvement in quality of health services. The result of their research shows that medical staffs believe that telecare system is a trustworthy system for patients and there is low risk for patients while using telecare system. However there are more researches needs to be done in this area because of the short duration of previous experiments. 2.3.2-Consequences of Telecare * It can help to maintain independence for people * Safety and confidence could be increased * It could support careers along with traditional healthcare support and housing initiatives. * It could ease the transfer from traditional models of residential care to supporting people at home. The pressure on the NHS can be reduced the environmental risks such as fire, flooding, carbon monoxide , natural gas , high and low temperatures and personal risks such as wandering , falling , inactivity , burglary , bogus callers and many more could protect users. (Camarinha-Matos , Afsarmanesh ,2004) * According to the (department of health ,2010) Telecare could prevent 160.000 people from entering residential care per year, indicating potential cost saving of 20 Billion pound . 2.4 -Comparison of Telecare and Telehealth A high increment in the cost of care or nursing homes is the main reason of inventing new methods of supporting people in their homes. Since according to (Doughty et al ,2007,p.6) the dependency ratio which is defined as( number of working people to those who are retired) is about to fall from 4:1 to 2.1:1 in the next 40 years, so the demands for the care services will increase and services that are based on technologies can replace. (According to Doughty et al ,2007, p.7) The term telecare was selected to cover all electronic technologies of a preventive or supportive nature because it had the necessary buzz and because it implied a modular approach and a need for a developing telecommunications infrastructure As (Doughty et al, 2007, p.7) argued Although the fundamental purpose of the technology is to avoid unscheduled care incidents and, in particular, the management of long-term conditions, it can support Independence because it is capable of overcoming the need for people to move prematurely into a nursing home environment Such technology would appear to be a medical application of telecare, which would be consistent with the new definition of telecare described above However, remote and regular (but not continuous) vital signs monitoring may be fundamentally different to existing UK telecare systems because the purpose is to collect data rather than offer an automated alarm Whilst in the USA, the remote vital signs monitoring system are known as telehealth. The term of telehealth in the Europe has been the Umbrella term which is used for grate range of technologies which includes telemedicine as well. The telehealth and telecare umbrella model will show the alternatives for adoption or rejection. As the figure 2.4.1 shows there are three components of telehealth exist which shows a growing range of assistive technologies. Also there are some disabled facilities has covered .covering number of comparatively expensive fixed assistive technologies like level access showers can be known as effective versions. However consequent removal while the service user moves on is more difficult with the result that the venture is left in the property. This means that following architects to follow the lifetime homes and using free access for the standards is necessary. Telehealth somehow has higher weight than telecare because health is necessary for everyone but maybe not everyone need care. Figure 2.4.1 Telehealth Umbrella model (Doughty et al ,2007, p.9) As figure 2.4.2 shows telecare is term which is used for all defensive technologies which are using electronics, telecommunication and information system. Thats why they can cover some applications such as alarms through monitoring the vital signs either in the home or on the move thus when a term such as Telehealth covers all forms of information and medical monitoring then the advanced form which is telecare could be expanded from environmental to medical areas. In another word According to (Doughty et al ,2007,p.8) the use of community / social alarm system to support independent living as a form of telecare was both a consequence of change in community care but also it produced a valuable service that did not have doctors and nurses as the gatekeeper Figure 2.4.2 umbrella model of telecare (Doughty et al ,2007,p.9) 2.5 -Impact of telecare and telehealth on cost saving There are lots of comparative studies in telehealth and telecare which demonstrate the economic benefits of these technologies. These studies show that improved access to suitable healthcare services, increased patients satisfaction and cost savings. Many of pre- reviewed researches consistent in finding that telehealth and telecare saves the patients, providers and payers money in compare of traditional healthcare system. According to (Jennett et al, 2003), Cost saving of telehealth services can be done by reduction in use of hospitals, nursing home services and transport costs. In other word reduction in transporting patients to emergency departments and therefore to physician offices will cause a reduction in cost of emergency department visits. 4.5- SWOT Analysis Since in primary data , the author couldnt noticed the presented data completely relevant to the research questions and couldnt answer all the objectives of the research therefore she decided to do the SWOT analysis .SWOT Analysis is a kind of evaluation by defining the Strengths, weakness, opportunities and threats of the defined subject. 4.5.1- Telehealth SWOT Analysis The SWOT analysis of telehealth is focusing on what the strength of the telehealth are, what can be known as the weaknesses, what opportunities telehealth has and finally what are the threats o

The Irresponsibility of Firestone :: Exploratory Essays Research Papers

The Irresponsibility of Firestone â€Å"It was extremely difficult to control the truck at the time, and I had both my wife (two months pregnant) and my 16-month-old daughter screaming and crying in a panic...My wife has developed a fear of the only vehicle we have, understandably so. She fears other tires may also be defective and that we may be in danger† (Nathan). Much like the 4,300 similar complaints the National Highway Traffic Safety Administration (NHTSA) has received, this Firestone tire consumer warned the agency of the faulty product and asked it to take action. Imagine a similar problem happening to you. While leisurely traveling down the highway, your SUV is suddenly thrown to the pavement. The tire tread on your left rear tire separates from the steel belt, and your vehicle can not overcome its speed of 65-mph, and crashes uncontrollably. The SUV rolls over, killing your family. Even though you complain, the NHTSA does nothing about the problem, and you hear about other similar accidents. On August 9, 2000, Bridgestone/Firestone, an international tire manufacturer, issued a recall of all its ATX, ATX II, and Wilderness AT tires. To date, the company has replaced 6.5 million tires (â€Å"Firestone death...†). Ford had contracted with Firestone to supply tires for all the SUV’s it produced. Together Firestone and Ford investigated the problems with the recalled tires. Despite much bickering between the two companies, the tires failed due to flaws in Firestone’s manufacturing and production. The NHTSA has reported a total of 148 deaths and 525 injuries involving tread separations, blowouts, and other problems with Firestone tires. The Middle East has reported at least seven deaths and Venezuela has reported forty-six due to the same kind of problem (â€Å"Firestone death...†). From both foreign countries and the United States, complaints state that the tires lose their casings when traveling at high speeds. The tire maker claimed it knew nothing of the tread problems until late July, yet consumers have warned the company since the mid 1990’s (Nathan). It also stated that the complaints it finally received did not raise any â€Å"red flags† because in relative terms, few tires had failed; less than one in every 10,000 of the 47 million ATX, ATX II, and Wilderness AT tires produced since 1991 have failed (Nathan). Most of the recalled tires came from the Decatur, Illinois plant, the main concentration of the investigation. The company claimed that a workers’ strike at that plant in the nineties, when replacement workers made the product, caused most of the problems.

Job Analysis Essay

A job analysis is a way to describe a job or the attributes needed to obtain the job (Spector, 2012). Different jobs need people with certain attributes; these attributes help the job be completed as necessary. A job analysis can help companies hire the right employees, and this creates a successful working environment. There are two different job analysis approaches; each approach focuses on different needs for a job. The first is the Job-Oriented approach; this approach describes the nature of the job, some job analysis, go into specific task (Spector, 2012). The second is the Person-oriented approach; this approach describes the specific attributes or characteristics needed to successfully do the job (Spector, 2012). This paper will conduct a job analysis for my preferred job using one of the job analysis methods and discuss how it could be used within an organization. Evaluate the reliability and validity of the job analysis. Evaluate different performance appraisal methods that might be applied to my chosen job and explain the various benefits and vulnerabilities of each performance appraisal method. Job Analysis: School Psychologist To analyze the job that I would dream to have I will be using both the Job-oriented approach and the person-oriented approach. I will be describing both the task and attributes a school psychologist needs. To start off with the job-oriented approach, which describes the jobs nature and specific tasks, I will describe what being a school psychologist is all about. School psychologists help children and youth succeed academically, socially, behaviorally, and emotionally. They collaborate with educators, parents, and other professionals to create safe, healthy, and supportive learning environments that strengthen connections between home, school, and the community for all students. School psychologists not only work with students but they also provide services for families, teachers, administrators, and the community. Job-Oriented Approach According to the National Associations of School Psychologist the following are tasks that school psychologist need to complete to be successful job. When it comes to students they Provide counseling, instruction, and mentoring for those struggling with social, emotional, and behavioral problems. Increase achievement by assessing barriers to learning and determining the best instructional strategies to improve learning. Promote wellness and resilience by reinforcing communication and social skills, problem solving, anger management, self-regulation, self-determination, and optimism. Enhance understanding and acceptance of diverse cultures and backgrounds. They also help out families by identifying and addressing learning and behavior problems that interfere with school success. Evaluate eligibility for special education services, support students’ social, emotional, and behavioral health, also teach parenting skills and enhance home–school collaboration, and make referrals and help coordinate community support services. School psychologist also provides a support for teachers by identifying and resolving academic barriers to learning. Design and implement student progress monitoring systems and academic and behavioral interventions. Support effective individualized instruction, create positive classroom environments, and motivate all students to engage in learning. School psychologist also give support to administrators by collecting and analyzing data related to school improvement, student outcomes, and accountability requirements. Implement school-wide prevention programs that help maintain positive school climates conducive to learning. Promote school policies and practices that ensure the safety of all students by reducing school violence, bullying, and harassment. Respond to crises by providing leadership, direct services, and coordination with needed community services. There are many tasks that come with being a school psychologist; they provide support for many different departments of a school, and take on tasks that are delicate. Person-Oriented Approach Person-oriented approach lists the characteristics and attributes needed to be a school psychologist. Since this job is very serious and deals with people’s mental and emotional health, the first and most important attribute is education. The job needs extensive knowledge of the field and practice before being able to qualify for this job. Other requirements are positive attitude, loving the job, loving to help people, and love psychology. They also have to be focused and responsible because if they aren’t an accident can occur. The person should also be able to keep their personal life and their job separate. If they cannot do this their job can affect their personal job or vise versa. From the job tasks these are the attributes that an individual has to have to be able to be successful at this job. Evaluation There are many job analysis types and not all are appropriate for the type of job application (Spector, 2012). Each has its limitations and advantages, and it works for different purposes. The reliability and validity of a job analysis can be questioned because the analysis is made by a person who is either doing the job or watching someone do it (Spector, 2012). The biggest thing that we do as human beings is judge, and judgment can make a job analysis not reliable or valid. In this case I am not a school psychologist, and I am actually reading about the job, my judgment can have a big impact on the job analysis. Validity and reliability are questionable madder but as quoted â€Å"In general, results suggest that different people’s ratings of jobs are often reasonably reliable. In other words, there will be a relatively high correlation among different people’s ratings of the same job for at least some job analysis methods (Spector, 2013 p. 72-73). † In other words some job analysis methods may have the same ratings for certain jobs. Appraisals in the work place can be very time consuming for supervisors but it has a good outcome, appraisals create a better performance in the work place. When someone is appraised for their good work they get satisfaction, and that’s something they want to keep receiving so they keep up the good work. For my chosen job I think that appraisals should be given, because a school psychologist makes people feel good and therefore they should get appraisal to feel good about what they are doing. Conclusion Becoming a school psychologist you have to have a lot of qualifications and characteristics that will make you successful at this job, and making sure that you know what it takes and if you are qualified for the job can be determined by a job analysis. There are many methods to conduct a job analysis, you can use the job-oriented approach or the person-oriented approach, only two of the many. These types of analysis can explain if you are right for a job. This paper conducted a job analysis for a school psychologist job by using both job-oriented and person-oriented approach and discussed how it could be used within an organization. Evaluated the reliability and validity of the job analysis. Evaluated different performance appraisal methods that might be applied to my school psychologist job and explain the various benefits and vulnerabilities of each performance appraisal method.

Mezirow’s Theory of Perspective Transformation

Mezirow’s Theory of Perspective Transformation Mezirow’s Theory of Perspective Transformation Adults today are the products of their individual histories and experiences, which influence their attitudes, thinking processes, and conceptualization of their worlds. John Mezirow believed that adults can be transformed from these experiences; however, the transformative learning involves critical self-reflection (Mezirow, 1990). Mezirow understood that adults can be transformed through a process of intertwining a disorientating dilemma followed by critical reflection and new interpretations of the experience.Mezirow’s process of perspective transformation is often illustrated as linear, additionally; Mezirow characterized ten phases starting with disorienting dilemma and ending with perspective transformation (Mezirow, 1990). Understanding the transformative learning and the disorientating dilemma helps adults appreciate and understand Mezirow’s theory of persp ective transformation. The start of my transformation begins with an experience. For example, an experience that I encountered was this past May after graduating from Immaculata University under-graduate program.My disorienting dilemmas begins with choosing the continuation of my education to pursue a Master’s Degree or begin the long and tedious process of job seeking and interviewing in a bleak economy. I believe that my decision is life altering and will only help me pursue a flourishing life. Evidence from Mezirow’s theory and the phases of transformative learning suggests that my dilemma falls under the first process of a disorienting dilemma (Anonymous, n. d. ). After graduation I had a few months to figure out a strategy and implement my plan.While exploring my options and figuring out a plan I became struck with fear, this fear came from the â€Å"unknown† of my future. To overcome my fear of the â€Å"unknown† I first self-examine who I am. I nee ded to get a better idea of who I am today and who I want to be tomorrow. After I made my decision to go back to school I began to talk more and more about graduate school with my family and close friends. Once the discussion of me going back to school began, I started to hear about other’s pursuing a graduate degree all around me.For example I play basketball locally in two different leagues. Most of the teams are composed of collage or recently graduated students. After I told my friends in the basketball leagues about my plans of going back to school a few of them also stated that they were applying or already enrolled for graduate school. Hearing other’s committing to furthering their education and the process of enrolling helped calm the fear I had deep inside. Further reassurance was added that others also shared in common the same transformation that I was tackling.This shared transformation between friends falls under Mezirow fourth phase (Anonymous, n. d. ) On ce I overcame my fear of the â€Å"unknown† I started to initiate my plan of action which falls under the sixth stage of Mezirow’s theory (Anonymous, n. d. ). My plan started with looking at local schools in the area with either an MBA or MA program in Marketing or Leadership studies. I looked at a few specific schools such as West Chester, Widener, and Immaculata University’s.After researching these schools I applied to them and waited to hear back for good news. Unfortunately I did not get into my first choice of Widener because I was 70 points short of the requirement for my g-mat score. However, I did get accepted into West Chester and Immaculata. After I had gotten accepted into graduate school I felt a sigh of relief that I had accomplished my goal of starting the new path to further my education. When I entered into graduate school this was a completely new experience as well as a new role for myself.I wanted to build up my self-confidence in my new roles and environment to reach my upmost potential. Building up my self-confidence was tough at first but I began to slowly overcome this from the support of my family, classmates, and professors. Progress was slow at first because of the â€Å"unknown† that I was dealing with in a new program and environment. Once I got over my first road bump I really started to take off with self-confidence which falls under Mezirow’s ninth phase (Anonymous, n. d. ).The last phase of Mezirow’s theory is the action of the final component of the transformative learning process (Merriam, Caffarella, Baumgartner, 2007). When I was dealt with my disorientating dilemma I took a delayed action to retort my options and plan. After reality set in that now is the time to make my transformation this was the end of a new beginning. My action to follow through with my choice to further my education is based off of my new found perspective from my disorientating dilemma and Mezirow’s ten phases of transformational learning.Reference: Merriam, S. B. , Caffarella, R. S. , & Baumgartner, L. (2007). Learning in adulthood: A comprehensive guide (3. ed. ). San Francisco: John Wiley & Sons. Mezirow, J. (1990). A guide to transformational and emancipatory pratice. PAACE Journal of Lifelong Learning, 7, 1-14. Retrieved February 14, 2011, from http://www. iup. edu/assets/0/347/349/4951/4977/10251/AF0EAB12-C2CE-4D2C-B1A0-59B795415437. pdf Anonymous. (n. d. ) Transformational theory.

Internship at Bildersee Beacon Brooklyn

Internship at Bildersee Beacon Brooklyn Free Online Research Papers I interned at Sesame Flyers Bildersee Beacon (SFBB) located at Isaac Bildersee Intermediate School in Brooklyn, New York. It accommodates participants ranging from grades kindergarten through eighth. The participants come from different schools. The building is equipped with an auditorium, gymnasium, cafeteria, classrooms, nurse’s office, and bathrooms. There are many after school programs throughout New York City. These programs were established to help working parents, who could not attend to their children when they are released from school. These after school programs ensure nutritionist meals, homework assistance and extra-curricular activities. You cannot expect to run an after school program unless you are equipped to handle the needs of the students. The staff has to be knowledgeable in several areas. The students’ are relying on the teachers and staff to protect them. The students’ safety and health is the number one priority to SFBB. On September 21, 2009, I started my internship at SFBB. My supervisor was Mrs. LaTanya Dailey. I was excited to intern at SFBB because I work at Isaac Bildersee Intermediate School during the day. My responsibilities included ensuring nutritionist meals were eaten before the start of after school activities. Supervise and implement a structured activity with participants’ grades kindergarten through first. Assist with homework in all academic subjects. I also implement extra-curricular activities upon completion of their homework. Prior to my first day at work, I was surprised to find that I was feeling anxious. My anxiety was based on a fear that there might be little or no structure, searching for assignments and feeling generally uncomfortable with my new situation. I was nervous because it was something I had never done before. Mrs. Dailey assigned me six students, three boys and three girls, Mikal 5, Kevin 6, Jamal 5, Cassandra 5, Mikaya 5, and Shatera 6. Mrs. Dailey who has known me for the past five years from working in the same building knew it would be something I could handle. It was an experience that taught me to be open to trying new things. As the intern, I made sure all of my students did art projects, read books, played games, and participated in group activities. It made the classroom a fun place and kept them interested in learning. I allowed the students to pick where they sat because I wanted them to feel comfortable. A typical day started at 3:00 p.m. I would greet my students and escort them to the cafeteria to eat a nutritionist meal before we go to our assigned classroom. At 4:00 p.m., we are in our classroom. I assisted with their homework when needed. Each classroom has three adults, eighteen students, and is assigned an activity, which changes on a daily basis. Free time in the gymnasium, African dance in the auditorium, arts and crafts projects, board games, and book read-aloud. By 6:00 p.m., most children have been picked up. â€Å"As the student, it is to your advantage to learn as much as possible about the agency and the way it serves its clientele†, (4th Ed., p 47). I learned that the agency, and its service’s to their clientele are exceptional. An organization like this is much needed in our communities. With more and more children growing up in homes with two working parents or a single parent, today’s families can benefit from the safe, structured learning opportunities that after school programs and their agencies provide. After school hours are a critical time for both parents and our students. It can represent either an opportunity to learn and grow through quality after school programs and their agencies, or a time of risk to our student’s health and safety. These after school hours are at the peak time for juvenile crime and risky behaviors such as alcohol and drug abuse. Most experts agree that after school programs offer a healthy and positive alternative. These programs keep kids safe, improve academic achievements and help relieve the stresses on today’s working families. After school programs also can help to improve the academic performance of participating children. For many children, their reading and math scores have improved, in large part because after school programs allow them to focus attention on areas in which they are having difficulties. Many programs connect learning to be more relaxed and enriching activities, thereby improving academic performance as well. After school programs also contribute to raising children’s self-confidence as well as academic performance. Both teachers and parents report that children who participate in after school programs develop better social skills and learn to handle conflicts in more socially acceptable ways. Children indicate that they have higher aspirations for their future, including greater intentions to complete high school and attend college. Families able to enroll their children in good programs indicate that their children are safer and more successful in school. These families also develop a greater interest in their child’s learning. In addition, children develop new interests and skills and improve their school attendance. In many cases, communities have come together to improve the availability of after school programs. Partnerships among schools, local governments, law enforcement, youth and community based organizations, social and health services, and businesses have resulted in a number of high qualities after school programs. These partnerships foster a great volunteer spirit and provide opportunities for parents and other adults to participate in program activities. From school to school, neighborhood to neighborhood, community to community, and every after school program is different. Successful programs respond to community needs; their creation is the result of a community effort to evaluate the needs of its school age children when school is not in session. For many children in neighborhoods across America, after school programs provide a structured, safe, supervised place to be after school for learning, fun, and friendship with adults and peers alike. Quality after school programs can provide safe, engaging environments that motivate and inspire learning outside the regular school day. While there is no one single formula for success in after school programs, both practitioners and researchers have found that effective programs combined academic, enrichment, cultural, and recreational activities to guide learning and engage children and youth in wholesome activities. They also find that the best programs develop activities to meet the particular needs of the communities they serve. All programs need staff who are qualified and committed, have appropriate experience and realistic expectations, and can interact productively with regular school staff. Mrs. Dailey helps ensure that the after school program provides high quality services that meet the needs of program staff, students and families. Effective administrators develop strong relationships with schools and community partners. â€Å"During the course of a semester, many students experience anxiety from having to struggle too many roles and demands simultaneously†, (4th Ed., p 54). I felt as a single working parent that being organized made it easier to juggle the additional roles of being a student, and a practicum intern. There was three items that I used in developing organizational skills: a day-by-day calendar, a pocket size notebook, and a daily to-do list. I use my calendar to record all appointments, deadlines, and crucial events. In my notebook, I’d jot down errands and tasks I need to do as they occur. On my to-do list, I’d jot what must be done in order for me to accomplish my goals as a parent, a student, and as a practicum intern. I was still struggling with being a student, parent, and practicum intern. I had to also rearrange my schedule at home. It was not easy with this additional role for my family and me. At this point in my life I did not think I could handle all these roles simultaneously with their demands. I knew it was time that my children had to help. They had to take on more responsibilities, now that I was starting my internship. My children agreed with the new changes that I was about to bestow on them. They were up to the challenges of being more independent that came along with their new responsibilities. With their help and understanding I was hopeful that maybe I can take on my additional roles and their demands. It was hard in the beginning to make this work for my family and me. With time I knew it had to get better. As the weeks went on as the parent, student, and practicum intern the anxieties that I was feeling subsided due to the organizational skills I have acquired and practiced. Also, I could not have done it without my children’s support and help around the house. It was no longer a struggle to juggle too many roles with their demands simultaneously. â€Å"Noncompliance is very frustrating, particularly when the client seems to be relating well with you, owns up to the problem, agrees with the plan to do something about the problem, but fails to keep appointments or does not complete expected tasks†, (4th Ed., p 92). Kevin, six years old, refused to do his homework and wanted to run around the classroom instead. He disrupted others while they were doing their homework. When I approach him about his behavior, he understands what he is doing is wrong. He promises he will not do it again. He would do this everyday. I became frustrated because when I would talk to him, he would make me feel that he wouldn’t do it again. Kevin greets me everyday with a hello and a smile. He gets along with his peers and staff. Everyday I would greet him with a hello and a smile and reminded him what he promised me. I thought that making the children monitors for certain things would help Kevin to follow instructions better. Everyone had a responsibility that they were in charge of. His behavior started to improve everyday. After two weeks Kevin was able to complete expected tasks without any problems. My frustrations diminished. â€Å"For your own mental health and well being, do not take client and agency problems home with you†, (4th Ed., p 153). I’ve learned that it is best to keep work and home separate. By the end of the workday, you are tired, and/or frustrated, and/or even stressed from a long day. You have to go home and start a different role. Your family needs your full attention. I remember when I used to take my frustrations from the workplace and into my home. I would yell at my children for the littlest of things. They didn’t know why I would be so angry with them all of the time. I was stressed from working all day and then have to come home and start dinner, check homework, etc. By the time everything was completed, it was time to start it all over again. I knew I had to change because it was tearing my family and me apart. This is how it all changed. I would come home and greet my kids with a hello and a kiss. I would ask my children how their day was and they would ask me how mine was. We would chat for about a half hour. Then they would resume their homework while I prepared dinner. I felt relaxed and more at ease with myself. Instead of coming home and starting the same routine, I changed it. â€Å"From time to time even most seasoned professionals wonder if they have chosen the right vocation†, (4th Ed., p 158). I was a secretary for many years. I knew I didn’t choose my right vocation. I always wanted to work with children. After ten years of working for one company I knew I had to change my profession. I decided to apply for a position with the Department of Education (DOE). They had openings for Crisis Intervention Paraprofessionals. I started working for the DOE five years ago. I knew I had to go back to college to get degree to further my career. I immediately enrolled with Touro College for Applied Studies. I decided three years ago that I want to help children with their problems. I am currently in school acquiring a degree in Human Services. By the end of my internship and by continuing with my education I will have chosen my right vocation, receiving a master’s degree in becoming a Guidance Counselor within the DOE. My supervisor, Mrs. Dailey was helpful to me during my internship. She was always eager to answer all my questions I had. I felt comfortable speaking with her. I knew I could approach her at any time, and she would stop what she was doing to show me, she always gave me her full attention. She always treated me as an equal staff member. I learned that being a teacher and supervisor to my students is a lot harder than I thought. I had to make the class fun, interesting and comfortable. My students had no problem voicing their opinions on what they didn’t like. We decided as a group what arts and crafts projects would be done, what books would be read, and what board games would be played. I felt involving the students showed them that their opinions mattered to me. The staff members treated me with respect and kindness. They gave me advice and included my students in projects and parties. They offered me help without me asking for it. We worked well as a team and knew we could count on each other. The students were friendly and happy to welcome me. If I saw them outside of SFBB, they would come up to me to say hello. I looked forward to volunteering each week. It was a wonderful environment to work in because of the staff and the students. I really enjoyed working with the children very much, and of course Mrs. Dailey as well. I learned a lot about things like teaching arts and crafts projects, assisting with the homework, and doing the other extra-curricular activities. I think that this type of internship work was very beneficial. I do not regret for one second taking part in this internship. I am very thankful to have been able to do something such as this, and I believe it helped me to narrow my mind in the decisions I will make for my future in college. It was definitely a good start to broadening my horizons. Research Papers on Internship at Bildersee Beacon BrooklynStandardized TestingPersonal Experience with Teen PregnancyHip-Hop is ArtEffects of Television Violence on ChildrenTrailblazing by Eric AndersonBook Review on The Autobiography of Malcolm XThe Spring and AutumnThe Project Managment Office SystemThe Relationship Between Delinquency and Drug UseMarketing of Lifeboy Soap A Unilever Product

myth of cupid and psyche essays

myth of cupid and psyche essays The myth of Cupid and Psyche is recurrent throughout Indo-Aryan cultures, from Scotland to India. The best known version of it is perhaps the Germanic fairy-story Cinderella (Slade 2003). However, the earliest documented version is by Apuleius in his book The Golden Asse (Apuleius 1566). Apuleiuss tale about a man, Lucuis, who gets turned into an ass, includes the myth of Cupid and Psyche as an application of the central theme of the book into the wider realm of mythos. The central theme in both stories is the consequences that come with the attempted satisfaction of curiosity. Bulfinchs version (Bulfinch 1855) is more meant for children and public readers, while Apuleiuss tale is directed towards the elite of society. This is why Bulfinch censored many facts of Apuleiuss story, such as the near death of Cupid by the oil, the murderous Psyche who plots with her sisters to cut off her husbands head, and the tale Psyches sisters tell her about her husband being a great serpent full of deadly poison with a ravenous and gaping throat, (Apuleis 1566) who is waiting for the death of his child so that he can devour both the infant and his wife. Bulfinch tells the tale of Cupid and Psyche much more simpler than Apuleius, while still guarding some of the same themes. A theme emphasized by Apuleius is the growing from a child to a mother, as Psyche did. Cupid and Psych are often portrayed as children by Bulfinch. Cupid, mischievous enough in his own nature (Bulfinch 1855), is described as having golden ringlets and a snow-white neck, characteristic of children. He is a servant still to his mother, and is even described by Psyche as a beautiful youth. There is no mention of Psyches pregnancy in Bulfinchs version until the very end, and it is assumed the child was conceived after her trials were completed. Apuleius, however, describes cupid as rash and hardy, who...

Carboxyl Group Definition and Examples in Chemistry

Carboxyl Group Definition and Examples in Chemistry Carboxyl group definition: The carboxyl group is an organic functional group consisting of a carbon atom double bonded to an oxygen atom and single bonded to a hydroxyl group. Another way to view it is as a carbonyl group (CO)that has a hydroxyl group (O-H) attached to the carbon atom. The carboxyl group is commonly written as -C(O)OH or -COOH. Carboxyl groups ionize by releasing the hydrogen atom from the -OH group. The H, which is a free proton, is released. Thus, carboxyl groups make good acids. When hydrogen leaves, the oxygen atom has a negative charge, which it shares with the second oxygen atom in the group, allowing the carboxyl to remain stable even when oxidized. Also known as: The carboxyl group is sometimes referred to as the carboxy group, carboxyl functional group, or carboxyl radical. Carboxyl Group Example Probably the best-known example of a molecule with a carboxyl group is carboxylic acid. The general formula of carboxylic acid is R-C(O)OH, where R is any number of chemical species. Carboxylic acids are found in acetic acid and the amino acids that are used to build proteins. Because the hydrogen ion detaches so readily, the molecule is most commonly found as a carboxylate anion, R-COO-. The anion is named using the suffix -ate. For example, acetic acid (a carboxylic acid) becomes the acetate ion.

History exam Assignment Example | Topics and Well Written Essays - 750 words

History exam - Assignment Example The Soviets would dominate Bulgaria, Hungary and Romania; Britain would control Greece; Yugoslavia would be shared by both countries. The country which was NOT mentioned at all in the bargain was _____Poland__________, of vital importance to Stalin. (3pts) 6. By early November, 1944, the Red Army, after victories in Romania, Bulgaria, Yugoslavia, reached the gates of ___Budapest______________, Hungary. Hungarian and German troops mounted a savage defense of the city; capitulation came in February 1945. (3pts). 7. __d______ Select the letter which represents the accurate chronology? (3pts) a. Failed coup against Hitler, Soviet recognition of the Polish â€Å"Lublin† or communist government, Allied capture of Cherbourg, Allied capture of Rome, Operation Overlord b. Allied Capture of Cherbourg, Allied Capture of Rome, Operation Overlord, Failed coup against Hitler, Soviet recognition of the Polish â€Å"Lublin† or communist government c. Operation Overlord, Allied Capture of Cherbourg, Failed coup against Hitler, Soviet recognition of Polish â€Å"Lublin† or communist government d. Allied capture of Rome, Operation Overlord, Allied Capture of Cherbourg, Failed coup against Hitler, Soviet recognition of the Polish â€Å"Lublin† or communist government’ 7. Reagan was re-elected in 1984 by an overwhelming majority; he lost only his opponent’s home state. Who was the Democratic opponent ______Walter Mondale____________________ and from which state did he come _Minnesota____________________________? 8. __d____During Reagan’s second term, the following was true except a. declining wealth for the middle class b. increasing poverty c. increasing racial and economic polarization d. vigorous efforts by the Reagan administration to deal with AIDS and â€Å"crack† epidemics 14. False_____ During Reagan’s presidency, the standard of living of divorced women declined while that of divorced men increased; in

Challenged Questions 4,5,6,7,8,9,10 Essay Example | Topics and Well Written Essays - 1750 words

Challenged Questions 4,5,6,7,8,9,10 - Essay Example 3. Forward pricing makes sense when firms are launching products and the strategy is to ensure that in the initial stages, forward pricing is competitive in the hope of increasing sales later on as well as having an outlook that is bullish on the potential of the product. 4. Centralized decision making is effective when goods are mass produced and sold on a large scale whereas decentralized decision making is effective when the products are targeted at niche segments. The lower wages in the former scenario as well as the higher wages in the latter scenario are justified by the pricing of the products. 5. The differences between these two strategies lies in the way in which marketing costs dominate for export related strategy whereas manufacturing costs dominate for import related strategies. The management control issues that these firms face would be in the sphere of having less control when they operate in nondomestic markets in a manufacturing capacity whereas they would have more control when they are operating in a non domestic market in an import related capacity. 2. It does not seem paradoxical to me because there are certain aspects of products that are not imitable and these are the patented features. Hence, the way to resolve this paradox is by making products that are have unique and distinctive features. 4. It is not the case for firms operating in monopolistic competition as the firms need to be efficient to pursue a product differentiation strategy which needs niche investments and expertise in making unique products and services. 1. Backward integration often results in maximizing efficiencies across the value chain and hence ensuring that firms gain competitive advantage. The opportunism of vertical integration is that firms can leverage upon the entire supply chain as opposed to some parts of it in backward integration. 2. The threats

Bulla Ice Cream Situation Analysis Research Paper

Bulla Ice Cream Situation Analysis - Research Paper Example The first commercial ice-cream was produced in Australia in 1907 (Unilever, 2010). Streets ice-cream marked the beginning of the ice-cream industry in Australia in 1920 (Unilever, 2011). This was subsequently taken over by Unilever and is now one of the biggest and best known manufacturers with brands such as Magnum, Paddle Pop and Blue Ribbon. This was the first ice-cream available on sticks and today Magnum sells about 1 billion units per year. 2. Market Statistics Positive change in both value and volume in the Ice-cream sales (Appendix A) in Australia suggests that economic downturn ash not impacted the sales of this luxury food item. Sale has increased by about 9% in value 2 years from 2007 and about 5% in volume. However, there have been significant increases in the sales of tubs (23.2% by volume) while the sales of multipacks and desserts have declined. Again, while Nestle and Unilever have seen declining sales, Bulla’s sales in two years has increased almost one hundre d percent. All other brands such as Weis and Sara Lee have seen sales decline over this period. Amongst the popular brands those of Nestle – Peters Original and Peters Light & Creamy have steadily declined. Brands such as Bulla Real Dairy, Bulla Ribbon and Bulla Creamy Classic have almost doubled in two years. Bulla Ribbon has registered the highest growth (more than 100%). 3. Business Environment Political Australia has very low risk of political stability and the country ranks third in the world for political stability (NSW, 2011). This makes it a safe investment location. Australia is a constitutional democracy based on federal division of powers. Economical Australia offers an environment that encourages freedom of speech and freedom from internal control (MIEPA, n.d.). Business investment and foreign entrepreneurship is encouraged in all sectors. Despite economic downturn ice-cream continues to be an affordable indulgence for the Australians leading to a sustained growth of 3% in 2010 (Euromonitor International, 2010). The ice-cream industry shows an increase at an annualized rate of 2.3% to $485 million in the five years through 2010-11 (Ibisworld, 2011). Socio-cultural – health and wellness products are in high demand and shape the performance of indulgence and impulsive purchase such as increase-creams (Euromonitor International, 2010). This is the reason that despite constrained consumer spending sales remained robust. Impulse ice-cream is identified as a quintessential activity in Australia and a key aspect of Australian life. However, as the consumers have become health-conscious innovative product lines and adapting to changing consumer trends has become important. Technological Australia has the latest technology in ice-cream production and research is an on-going process in Australia. Competition Unilever continues to dominate the entire Asia-Pacific market in ice-creams having 8.6% of the total market share (Appendix B). Nestle and Bulla Dairy are the other two main contenders in this sector 4. Bulla Ice Cream analysis Bulla Dairy is an Australian-owned family business that constantly introduces new products based on technological innovation. Started in 1910, the organization sells its products all over Australia and also exports throughout Asia and the Pacific region. It has diverse range of products categorized into Retail, Foodservice, Route and Export. Yoghurt, ice-creams, cheese and cream are its specialties.

Science fiction writing Essay Example | Topics and Well Written Essays - 1000 words

Science fiction writing - Essay Example If so, then life can be traced back to the single element that composes all living things – which is carbon. Is the fifth element the carbon? We are not sure. The four elements were of course obvious even if the film was not explicit about it. As we already know in our physical world, the four elements are earth, water, wind and fire. Recent movies were also made about the four elements such as The Last Airbender and even a band was named after it that made the four elements a common knowledge. In our chemistry class, the fifth element is boron but it cannot be because the fifth element in the film was supposed to come from outer space that will be used by the extra terrestrial Mondoshawans to defeat the Great Evil that attacked earth. Also, combining the four other elements by the fifth element to become a Divine Light that will defeat Zorg and the Great evil sounds more like religion than science. It is not plausible to explain in scientific terms because it rests on faith r ather than facts and science. Again, the Egyptians were used as a conduit by the Mondoshawans aliens to leave the elements that will defeat the Great Evil. ... They were just economically prosperous so they have more time for study, research and discovery of their natural world which is why they were advanced and not because an alien lend them their technology. The only thing that is scientifically plausible in the film is the reconstruction of Leelo where her hands were used to build the whole thing (Leelo). This science is called cloning where another life can be reconstructed from the codes contained in a DNA sample which in this case is the hand. Albeit its propriety is highly debated, the application of this science (cloning) is already done in animals and was it was quite successful in recreating another life from mere DNA codes. In the case of the reconstruction of the Fifth Element, the DNA sample may have been collected from the remains of the hands of the original Leelo and from there, the fifth element was recreated which is scientifically plausible. II. The world and technology In my opinion, the movie The Fifth Element was one of the few exceptions in sci-fi movies where technology should harmonizes with the world as it narrate the story. The Fifth Element movie did not necessarily follow this formula yet it was a success both in the box office and among critics. The plot of the story was good although it was not grounded on sound science. We are instead entertained by the good visuals of the film (fight scenes, space scenes, etch) and the exceptional rendering of the actors and actress including the enchanting song of the opera singer who contained the four elements. There was nothing scientifically enlightening in the film whereby the audience will understand how some scientific concept works. It may be a sci-fi film but it also

General Aviation Revitalization Act of 1994 Term Paper

General Aviation Revitalization Act of 1994 - Term Paper Example Eventually, the impact of GARA 1994 on the socio-economic welfare of the manufacturers of general aviation aircraft before and after the Act was enacted will be thoroughly discussed. About General Aviation Revitalization Act (GARA) of 1994 With the purpose of amending the Federal Aviation Act of 1958, the General Aviation Revitalization Act of 1994 (GARA)1 was enacted (Angelley, 2011; Clinton, 1994). Under GARA of 1994, the term â€Å"general aviation† includes all types of aircrafts with no more than 20 passengers that had received an airworthiness certificate from the Federal Aviation Administration (FAA) (Kovarik, 2008; Clinton, 1994; Kister, 1998). The said Act applies to all aircrafts 18 years old or more when the accident happens (Angelley, 2011; Clinton, 1994). GARA is an Act of Congress that was made under the Senate Bill S. 1458 – 103rd Congress. Aside from preserving the rights of the pilots and passengers, the main reason why the Act was created is to protect the aircraft manufacturers from the prolonged adverse socio-economic impact of product liability in small aircrafts of not more than 20 passengers (Angelley, 2011; Kister, 1998). ... In fact, the enactment of GARA 1994 has made a lot of general aviation aircraft victims and their attorneys become frustrated for failing to receive justice for losing the lives of their loved ones or facing the consequences of physical injuries caused by the general aviation aircraft accidents (Kovarik, 2008). The main purpose of implementing the GARA of 1994 is to create some exceptions wherein the general aviation manufacturers can be protected from the risks of lawsuits caused by manufacturing designs created more than 18 years since the aircraft was released from the warehouse of general aviation companies2. On top of the number of years when the general aviation aircraft was manufactured, other important considerations that will not protect the general aviation manufacturers under the GARA of 1994 include the following conditions: (1) in case the manufacturer of general aviation aircraft can prove that there has been a misrepresentation or withheld information coming from the F AA that could somehow have triggered the plane to crash; (2) in case the victims of the plane crash is a passenger who is at the time of the crash receiving emergency or medical treatment; (3) in case the person who died or was physically injured in the plane crash was not a passenger of the aircraft; and (4) in case the lawsuit has a written warranty that directly involve a specific aircraft3 (Angelley, 2011; Kovarik, 2008). With regards to the future maintenance requirements of the aircraft, the said Act does not protect the owners of the general aviation aircraft for not being able to perform their responsibility in maintaining the quality of the aircraft’s engine

PEER REVIEW AND SELF ASSESSMENT Essay Example | Topics and Well Written Essays - 500 words

PEER REVIEW AND SELF ASSESSMENT - Essay Example We also connected and worked together, and no one dodge d his or her responsibilities and that made it easier finishing the group work within the agreed time. However, there was a weakness in that some of the members did not respond on time, which resulted in performing in a rush so as be done with the project within the due date. In addition, communication was another issue, whereby, some members like Jennifer and Carolyn always responded late on the discussion board. It changed towards the end, though, for Carolyn as she increases the number of time she communicated. Jennifer, however, never changed and always had an excuse. Another challenge is that, initially there was we had a problem with nursing diagnosis, whereby, we kept going back and forth, on which diagnosis would be correct for the patient. Eventually, we all agreed on the final diagnosis and everyone consented on the final decision. In terms of contribution, I would say that it varied although during the diagnosis it wa s equal. Jennifer contributed the least as she always presented excuses for not being able to carry out a task. In a future project, what I would do differently is ensuring that I have every group member’s number such that communication is improved. Further, I would ensure that we hold group meetings frequently, which possibly would make everyone more serious and effective. During the first few classes, I assumed this course was easy and thought that it only involved the assessment of patients. However, I have come to learn that advance health assessment is very broad and requires a lot of critical thinking. It has developed me in the way I am to assess my patients which and now I am able to issue a quality patient examination. It was challenging at the beginning but through constant consultation with the professor and studying of books such as Jarvis Physical

General Aviation Revitalization Act of 1994 Term Paper

General Aviation Revitalization Act of 1994 - Term Paper Example Eventually, the impact of GARA 1994 on the socio-economic welfare of the manufacturers of general aviation aircraft before and after the Act was enacted will be thoroughly discussed. About General Aviation Revitalization Act (GARA) of 1994 With the purpose of amending the Federal Aviation Act of 1958, the General Aviation Revitalization Act of 1994 (GARA)1 was enacted (Angelley, 2011; Clinton, 1994). Under GARA of 1994, the term â€Å"general aviation† includes all types of aircrafts with no more than 20 passengers that had received an airworthiness certificate from the Federal Aviation Administration (FAA) (Kovarik, 2008; Clinton, 1994; Kister, 1998). The said Act applies to all aircrafts 18 years old or more when the accident happens (Angelley, 2011; Clinton, 1994). GARA is an Act of Congress that was made under the Senate Bill S. 1458 – 103rd Congress. Aside from preserving the rights of the pilots and passengers, the main reason why the Act was created is to protect the aircraft manufacturers from the prolonged adverse socio-economic impact of product liability in small aircrafts of not more than 20 passengers (Angelley, 2011; Kister, 1998). ... In fact, the enactment of GARA 1994 has made a lot of general aviation aircraft victims and their attorneys become frustrated for failing to receive justice for losing the lives of their loved ones or facing the consequences of physical injuries caused by the general aviation aircraft accidents (Kovarik, 2008). The main purpose of implementing the GARA of 1994 is to create some exceptions wherein the general aviation manufacturers can be protected from the risks of lawsuits caused by manufacturing designs created more than 18 years since the aircraft was released from the warehouse of general aviation companies2. On top of the number of years when the general aviation aircraft was manufactured, other important considerations that will not protect the general aviation manufacturers under the GARA of 1994 include the following conditions: (1) in case the manufacturer of general aviation aircraft can prove that there has been a misrepresentation or withheld information coming from the F AA that could somehow have triggered the plane to crash; (2) in case the victims of the plane crash is a passenger who is at the time of the crash receiving emergency or medical treatment; (3) in case the person who died or was physically injured in the plane crash was not a passenger of the aircraft; and (4) in case the lawsuit has a written warranty that directly involve a specific aircraft3 (Angelley, 2011; Kovarik, 2008). With regards to the future maintenance requirements of the aircraft, the said Act does not protect the owners of the general aviation aircraft for not being able to perform their responsibility in maintaining the quality of the aircraft’s engine

Enhancing community intergration Essay Example | Topics and Well Written Essays - 2000 words

Enhancing community intergration - Essay Example Kennedy signed the law requiring states to begin investing in community-based mental health programs rather than funding state institutions for treating individuals with mental illness, the promise remains unfulfilled" In the modern times, meaning of community and its involvement is fast thinning. There is no doubt that we live in a deprived sense of 'loss of community'. Sociologists have untiringly pointed out this bereavement of modern times. "Maurice Stein's 1960 review of major sociological and anthropological community studies concludes with the central finding of a disappearance of the sense of community among residents of the towns studies (Stein 1960)," Rossi (2001, p.32). Even though olden days had their share of mental ill health, modern times of stress and strain have thrown up a plethora of mental health problems for people of all ages, especially for the elderly. Mental health problems could be very difficult for the afflicted person and for his family. As it is mostly a life span problem, with certain relief combined with cure, or sometimes simply progressive, the problem has to be faced for years and decades. Mental health problems cannot be faced in isolation. It needs help from family, school, and more importantly from community and society. ... It is not an individual problem either. It is the problem of community and society and should be treated so. Community has to take fair share of its responsibility because a person going through a mental sickness, or being cured and coming out of it, has a right to expect better and more considerate treatment from community around him. Treatment meted out to him by the community will be taken as standard measurement of his achievement in being cured, or the lack of it. Reaction of the community and people around him could send an individual reeling back into serious and more difficult mental problems, or can encourage him to come out of it. Afflicted person in his hopelessness of future and helplessness will be very watchful and wary of people around him. He would clutch at any kindness, but could turn violent or morose at the very hint of discrimination or ridicule. Mary and Andrew are mother and son, and the son is afflicted by the unfortunate Schizophrenia. We learn from his own words that Andrew treats his mental inadequacies as a form of education and a boon. He feels that he would never come out of his childhood, and experiences the complete happiness of childhood any time again, will never ask for better things and get disillusioned. He has his hobbies, his pets, his ideas and in his small world he is happy. Community around him had been understanding and cooperative and there lies the real root of Andrew's fulfilment. Is Andrew deceiving himself or taking a brighter view of his very difficult-to-cure mental problem It could be anything. But the fact remains that Andrew is happy in the small community, in their house along with his mother Mary. He could be blocking out the difficulties of the

Forever And The Aloe Vera Company Marketing Essay

Forever And The Aloe Vera Company Marketing Essay Introduction: Forever, the aloe Vera company Established in 1978, forever living product giving best health and natural product to provide healthy and long life to the people and increase their personal value. Forever is sharing their product with whole world and giving great pleasure to get importance from product. On basis of new survey, forever, the aloe Vera product company becoming giant manufacture, distributor and publisher of Aloe Vera and as well as great bee products in the world. Forever is multi-billion company over the world and operating their business over 140 countries. Forever is international headquarter located in Scottsdale, Arizona, Rex Maughan, founder, President and CEO, Directs operations worldwide, its approx 9.25 million distributors enjoy the support, tools and guidance need to live healthier and wealthier life. Since their business grew and achieve high boost 9 millions of distributors over the world, their product line is increasing by day to day, which is some product e.g. Aloe Drinks, Bee products, Nutrition, Personal Care, Skin care and weight loss etc. Parker, B (2007) Forever Living Products (UK) ltd.  Forever Living Products (UK) ltd. () 4,5 Forever Company Background: Forever living products are commence their operational business form United Kingdom and after short period of time company ready to achieve largest provider of aloe Vera services over the world. In year of 1994, company was ready to spread their magic; first they start head office to the prestigious longbridge manor in Warwick. Forever company is operating and believing on Open door strategy policy meaning for new entrants are always welcome, and regular meeting and discussion are held throughout the year. In year of 2007, Companys revenue number is $2.1 Billion, forever transferred to the United States, which is larger location of business growing industry? Forever started their business as their distribution centre and now they can store 50 containers (1,000 pellets) of product form the US. Forever company successful distributor is packing order approximately 1, 35,000 orders annually. The distribution centre hosts to give increment to distributors and provide tour facilities and o peration. Parker, B (2007) Forever Living Products (UK) ltd.  Forever Living Products (UK) ltd. () 4,5 The Business projects opportunity Scope: By through of author view mission is, We endeavour to understand our customers business so well as to be able to offer comprehensive solutions to their problems. Author is describing if your mission gives ability to solving problem and accurate understanding with customer in business. It is great achievement for company portfolio and good indication of business reputation. Basically, Forever Companys scope strategy describing in following points: Company has been successful in the past but in market so many competitors are giving challenging by global operators expanding into the world. For be successful in the business environment company developing their current product and giving more consideration on RD to improve their services and value of money. To make new implementation on territory, and expand new customer and new market in the new location. To attract and build good relation with customer and distributors, who is giving repeat business from market? To keep distributors and customer loyalty safe provide rewards scheme. Company are trying to introducing new entrants in the team because they are brining new ideas and experience and giving flexibility into the incorporate world. Scribd.com  (2010) Available: http://www.scribd.com/doc/12982888/Busines Last accessed: 10th April, 2010 Marketing Strategy Business Techniques: Through of Roger Penske quotes; We believe that our strategy of aligning our brand mix with strong brands that are gaining market share helped us to perform in a tough first quarter market. Authors: Roger penske Gillian, F  Greenlight Greater Portland  portland.com, Available: http://http://thinkexist.com/search/searchquotation.asp?search=marketing+strategy Last accessed 12th April, 2010 In business marketing there is two important company strategy: How your business will address the competitive marketplace. How you will apply and give support to your day to day operations In Todays business environment is very competitive, there many companys trying to defeat/adopt forever company marketing plan or strategy, which only key success of forever company. So company must be aware of that and they have to make essential implementation and business research to the day to day basis to make safe position in the market. Company Sales Distribution Methods: Following given points describing company sales and distribution method. Points areà ¢Ã¢â€š ¬Ã‚ ¦ The Forever Marketing Plan: Company is promoting forever product to the distributors on the basis of incentive. To promoting with other consumer and arranging meeting, conference and gate to gather with them and explaining business plan and one day they will be a company revenue maker. Companys trying to reducing paper material, advertisement cost, staff cost that why they arranging formal meeting and conference. Basically business is depended on one people to other e.g. Tree bunch or queue. Marketing plan is only depend on people whos existing in business and they have to introduce new people in the business. Forever living company has good, long track history with new goods and services and forever product improving health without the same old prescriptions for how to feel better. So its give good niche for the reputed business developer. Distributors and Managers incentives and commissions: In the company new distributor price is at least 2 case credit values of goods purchases into any 2 constant months it will make you for qualify for the assistant supervisor level. On the level of supervisor will gives you 30% discount on the whole retail price and once supervisors reached to this level then, they will also eligible for the 5% month and individual bonus, then they can start to build their own team tree of business. New distributors are purchasing all products at a 15% discount on the full retail cost will be  £195 each time order of product. Assistant supervisor (2cc months) getting incentives 5% from new distributors. Supervisor(25cc 2 month) are making incentive 8% on the new distributors and 3 % on Assistant supervisors, which is give total 11% to the supervisors. Assistant Managers (75cc 2 month) are earning 8% on the top of Assistant supervisors and 5% from supervisors, so that is gives sum of 13% to Assistant managers. Finally Managers (120cc 2 month) are generating 10% from Supervisors and 5% from Assistant manager. Managers finally constant on 15% of total. BusinessTown.com  (2003) Business Plan, Available: http://http://www.businesstown.com/planning/creating-rainbow.asp Last accessed: 16thApril, 2010 Forever Business planning- Implementing plans: Business concept of Forever: The forever company has growing rapidly faster and faster and setting good position in competitive market and prepared for future. Companys trying to spread every where in the world and that why they are seeking to provide higher quality of product and services and also considering on skimming method, that is giving higher price rates, companys business will be leader in the market because, they are giving top quality, special services and high level of transaction. Forever key success reason: The success of forever is vary in importance but some are essentially very successful like companys providing high standard products, top class services and giving extra afford on distributors motivate them and they will multiple in short period of time and achieved position in the business. This business ideas is unique thats why in the market we are facing less competitors and we are growing very fast. Forever product is providing stability and peace to the customer and customers are getting their money worth back, so customer satisfaction is key success of Forever Company. Companys current situation/Financial situation: Net Asset Value: 75.10 Trade Time: Apr 19 Change:   0.37  (0.49%) Prev Close: 75.10 YTD Return*: 6.02% Net Assets*: 34.42B Yield*: 0.16% * As of 31-Mar-10 Forever companys current situation is going very well but some time they are facing some error, which is make wrong effect on business growth. But still if see growth of company is going every year high and high achieving their success. Product of company is giving great satisfaction to the consumer and feeling good by using company product. Yahoo! Finance  (2010) Fidelity Growth Company (FDGRX) , Available: http://http://finance.yahoo.com/q/bc?s=FDGRXt=1y Last accessed: 18th April, 2010 Forevers Market Analysis: following given sub points to state briefly and give full detail of market analysis. These areà ¢Ã¢â€š ¬Ã‚ ¦ The overall market of company: The overall company market is operating $150 million in the US and Canada. Company is operating two different groups, that is 1) Sales of product and 2) Adding new Entrants. First group has been operating low volume of profit but second group is generating high volume of profit, which is giving solid business competition to the completers. Company is leading business market and making higher revenue. Market Segments: The mass retailers are looking for low-priced products and high percentage of their goods and value to maintaining standard. Companys competitors are trying to make duplication of product and services which is diverting forever customer relation and stealing customer trust. Basically forever is spreading their business through of franchise. If distributors are capable enough capital and have excellent business ideas, they can also operate their own business under the forever company. Customer/consumer Needs: Customer needs are not only to enjoy benefits of product and services and also they are interested join this independent opportunities of companys business and build respected reputation in business world. Customers are demand are high about company product because of product is natural and long lasting value, which protecting them from future expenses e.g. medicine, weakness, un-healthiness and natural break down. Competitive Critical Analysis of Company: For topic explanation given points belowà ¢Ã¢â€š ¬Ã‚ ¦ Company operation overview: Across the UK and Asia there are many different firms that distribute the forever franchise. The huge majority wherever distribute only one and two low quality services as a very small filed of their overall distribution of business. In the company, there are providing many distribution firms that giving opportunities between a dozen and as many as one hundred forever products. These firms also to a wide variety of outlets including mass merchant accounts. Business opportunities: While the competitions is perfectly stand in, and giving a more of focus to, current important markets for this product, they are much less presser gaining the higher end of forever company market. Company is offering terrific potential because it has significant growth potential, and the competition is not well-introduced here. Might be company is not be largest but its appear a very strong status opportunity for a newer competitors. Threats and Risks: Company is facing some threat and uncertainty, because we are a new entrants firm, we do not anticipate a meaningful or prompt reaction our market entrance form our larger and more established competitors. We thought a solid reaction form existing distribution field is basically unlikely because the first competitors derive on a very small percent of their business from forever sales, and even that revenue is largely from different Franchise and Merchandisers. So we facing some threats like, if competitor are providing lowers their prices on the exact same products we are offering we will match their price on that product. That why we have to be keep updated with business environment changes and research, for solution forever companys is investing more money on Research and development to make unique implementation on the business. BusinessTown.com  (2003) Business Plan, Available: http://http://www.businesstown.com/planning/creating-rainbow.asp Last accessed: 16thApril, 2010 Sales and Marketing of Company: By through of Author said, Man does not only sell commodities, he sells himself and feels himself to be a commodity, and the sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it. Erich, Sergio, F (2010)  DailyCelebrations  Sales and marketing qoutes, Available: http://http://www.dailycelebration.com/marketing2.htm Last accessed 20th April, 2010 Marketing Plan: Forever marketing plan is to work with our distributors on a day to day basis and implement innovate marketing programs for the company. Basically we are in corporate market so we have developed close working relationships with our distributors. In hence we will upgrade emphasis in new entrants sales calls to build credits. Company will closely building all of our marketing and sales efforts to project a consistent image of our company and a consistent positioning of our product or services. We will established this profile all our name Forever, The Aloe Vera Company and which we will attend meeting and conference some trade show and produce a colour catalogue these marketing initiatives are seen as supporting, not competing with our independent sales representative. Sales and Marketing Tactics: Companys primary tact is face to face selling and joining business opportunities. Spreading business opportunities hand to hand and giving importance to the need of customer and trying to displays, and in building a bigger forever business for our customers. Company will insist that our independent business tactics represent only non-competing, non-forever lines. We are organising meeting on daily basis on different location and giving motivation to the distributors and manger, they can set high target goal. Company is representing on a ledger basis, giving them incentives and bonuses on all sales of order in their exclusive territories. BusinessTown.com  (2003) Business Plan, Available: http://http://www.businesstown.com/planning/creating-rainbow.asp Last accessed: 16thApril, 2010 Michael Porters Five Forces on Forever, the Aloe Vera Company: In forever company business, the porters forces tool is playing important role to describe different characteristics on company business behaviour. It is also giving clear view to how to forever overcome their weakness and how forever can develop their fair advantage into the strength of company. These forces are also making awareness from competitors strategy, wrong steps into the business, new product failure, un-successful services or business opportunities. Reference:  http://www.metrixmedia.com/images/Porter03.gif Following point is describing company issues and assumption through of porters five forces that is stating competitive power in different situation: Supplier Power: Forever suppliers are demand increasing by day to day basis because company growth and profit margin is very high that why suppliers are forcing to the Forever to increased their power of supply. Forever product and services demand are increasing because of, they are giving life time valueless benefits. This is also kind of source where suppliers can ask for more benefits from company, if company is not agree on their demand, suppliers can switching to another company or other company competitors. If its happened then forever market value and relation with customer will affected in form of loss, diversity, failure of business. Buyer Power: Forever company product and business opportunity demand going up, so obviously consumer and distributors need will increased in form of facility, incentives, bonus, services etc. companys position is on standard and top level situation in the business market but in the business market forever have many competitors are there, those are looking for your one mistake and they will defeat you. So Forever Company aware of this, they have been flexible and understanding with buyer other wise company might be face failure in business. Buyer power is increasing because in market there is crucial competition between companies. So If forever will fail to satisfy buyer demand then could be buyer are start switching different alternative. If company deal with few, strong buyer, they are often able to dictate terms to Forever company. Competitive Rivalry: In this competition generation, if we see every one chasing their successful competitors and adopting and copying their strategy, innovation, services, schemes etc. Forever company is also market leading company that why some competitors like Fast track, kleenezee and Global world etc, are trying to defeat forever company. Forever companys always giving special consideration to make their suppliers and buyer will happy and satisfy, other wise they go elsewhere. But also company has to give a afford to whatever they do, on-one else can do, then company can often have tremendous strength in between competition. Threat of Substitution: Forever company powers unique and innovative that is reason many companies adopting and implementing their strategies on their business. E.g. for Kleenzee is adopting concept from forever company and giving tough competition to forever in the business. By this substitution companys seems to be decreasing their value in the market and their customer choosing different company product and services for this reason company might be loose their power in the market. Customer may substitute by doing the process manually or by outsourcing it. Threat of New Entrants: Todays every where competition is going in the business industry that is reason by my own point of view Present Generation is Competitive Generation New companies are just started their business, they start competition with other. Forever is giving opportunities to other people to make their own company by support of them but any how the new company are facing threat of substitution of product, services and technology etc. because of other competitors are already adopting their business tactics and strategies. That why forever always spending more investment on Research and development to regularly innovate unique ideas, which give confident to maintain their standard of services and customer trust on their company. If company have solid and effective barrier to entry, then they can perform on their position and take fail benefits of it. Porter, M (1995)  MindTools  Porters Five forces strategy, Available: http://http://thinkexist.com/search/searchquotation.asp?search=marketing+strategy Last accessed 21st April, 2010 Recommendation: When I meet face to face to the companys CEO to discuss the serious problem like many people do not know about Forever Company, because companys not Advertisement their product and independent business opportunities in different sources e.g. Newspaper, Television, Posters etc. Through of my point of view, they have to also provide variation of product, which is give different and unique experience to the consumer and its also make updated in between competitors. Implement important changes of adding an online benefits request system and provide online business opportunities, because of this company can also international customer and distributor. Forever company must be implement some important strategies like they have to provide more incentives for new distributors, that is one way to attract more distributors and once they will into the business then provide them standard percentages of incentives. Company should be provide companys financial, revenue, and profit margin information to the general people, its build trust and strong relation between customer and distributors and also for New Entrants, it will be first impression of company. In my point of recommendation, I suggest to company to give some percentage of concession on joining fees and order charges for student. Forever business offering necessary literature items and sundry items (e.g. carrier bags, guidelines book) not only to aid your product launches but also useful for education purpose and as business tools, this is also good source of education and knowledge. Conclusion of Project: Forever business has grown into as largest product selling company in the business world. Forever is not only one big business, but also million of successfully growing on home based business. It is also shared dream of many people that has made forever living the success it is. Forever is business strategy spreading all over world and providing un-forgettable service and product quality to their customer. Its also motivating people to join their business and giving opportunities to operate their own business.